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writing gifAnimated GIFs And Fair Use: What Is And Isn’t Legal, According To Copyright Law-rn

By Michelle PanzironiBloggers and meme-fanatics alike will admit that very few things can convey emotion like an animated GIF, and with almost 23 million GIFs posted to Tumblr everyday, it’s needless to say that the internet has become obsessed with the file format.Giphy, the web’s foremost GIF database and search engine, serves more than 1 billion GIFs per day to more than 100 million Daily Active Users. Twitter and Facebook, which both have integrated native GIF search, help these GIFs spread like wildfire, and sites like Buzzfeed have built content marketing empires by using animated GIFs in their infamous listicles.Jeremy Liew, an early Giphy investor, explains the format’s universal appeal: “GIFs enable users to avail themselves of the entire catalog of popular culture to help express writing gif themselves. Art, TV, movies, memes, all become part of the alphabet, enabling richer, funnier, more contextual, more personalized communication than ever before.”GIFs have become so popular that even politicians are getting in on the fun. Last year, the House Judiciary Committee published a listicle (or “gifsticle”) about President Obama’s immigration policies, complete with GIFs from films like Pitch Perfect and The Little Mermaid. Pundits debated whether this appeal to the youth demographic was unbecoming of an official legislative body. But as The Wolf of Wall Street said: “The real question is this, was all this legal?”The answer to that question is murky…GIFs & Copyright LawThe trouble lies in using someone else’s original content to create and share a GIF. This usage undermines the copyright owner’s ability to control derivatives of their work, where or how their work is shared, and their right to receive proceeds.Fair use is determined not only by the nature of the GIF, but also by who created it and its intended purpose. Generally, something is considered fair use when the original material is used for a limited and “transformative” purpose, such as commentary, criticism or parody. According to Jeff John Roberts of Fortune, GIFs can be considered “transformative” under copyright law because they do not undermine the market for the original……writing gifA Brief History of the GIF, From Early Internet Innovation to Ubiquitous Relic-rn

What do Barack Obama, the sloth from Zootopia, and a bear waving its paw have in common? All were named “most popular in 2016” for that most zeitgeist-y of Internet memes: animated GIFs. Since their creation 30 years ago, the looping clips have followed a rocky path to stardom, going from ubiquitous to repudiated and back again. Whether you love them or decry their infantilizing impact on language, it’s impossible to go long without seeing them on the news, social media, or even in office Slack rooms. Thanks to the humble GIF, no emotions are too big or small to capture in animated image writing gif form. Developer Steve Wilhite and his team at tech giant CompuServe had a problem to solve: how to make a computer display an image while also saving memory. It was 1987, four years before the advent of the World Wide Web, when users who wanted to access email or transfer files did so with hourly subscriptions from companies like CompuServe. Then as now, the issue was space. How could a color image file be shared without taking up too much of the computer’s memory? Wilhite found a way to do so using a compression algorithm (more on this soon) combined with image parameters like the number of available colors (256). His new creation could be used for exchange images between computers, and he called it Graphics Interchange Format. The GIF was born.(For the record, Wilhite pronounces hiswriting gif creation with a soft G, using a play on the peanut butter ad as a demonstration: “Choosy developers choose GIF.” He reiterated the point when he was given a Lifetime Achievement Award at the 2013 Webby Awards. But that has hardly settled the debate, as many others insist on the hard “g” as in the word “gift” but without the “t”. Even dictionaries like Oxford English have unhelpfully declared both pronunciations valid.) Initially, GIFs were used almost exclusively for still images. What made the format revolutionary was a specific compression algorithm, named Lempel-Ziv-Welch for its three creators (Abraham Lemepl, Jacob Ziv and Terry Welch). The way it worked was to identify repeating patterns, then simplify them, allowing for lossless compression of files—meaning none of the data ……

writing gifFind the “write” balance this Reading Week-rn

Hey, it’s fall reading week! The weather is getting cooler. Time to curl up with your laptop and a cup of tea, and spend some time getting caught up on your work. What do you have on your plate? If you have a lot of writing to do or presentations to plan, this blog post will help you organize your time and be productive, while also making time for self-care and rest. Before you get started on strategizing and planning, writing gif it’s a good idea to think about the factors that have helped you be successful in the past.  Step 1: Know yourself  The first step in organizing and planning your time is to understand what studying and writing practices work best for you. Take a few minutes and consider the following: What time(s) of day is your brain at its most productive? If I get up early and start working right away, I can focus and get lots done. I need to take a walk outside before I can settle in for work. I need the mornings to sleep, exercise, or do other things. I can really settle down in the afternoon.  I’m such a night owl. I find that I work best in the evenings when the day is done. Is there another time that really works for you? ________________  How do you do your best writing?  I need a longer chunk of time to really dig in and focus. I get distracted easily. I need to break down my time into smaller chunks and take regular stretch and exercise breaks.  My writing improves when I alternate writing with other tasks. I need time away from my writing to see it with fresh eyes.  Is there another approach to writing that really works for you? ______________ My biggest challenges when working on writing projects are: I hate getting started. That first blank page is the worst.  I don’t know what to do first. There’s so much to do and I feel overwhelmed. Writing is boring. I get distracted easily and then I suddenly find myself scrolling TikTok or Instagram. I get stuck on how to do what’s needed. I’m just not good at writing! It’s hard for me to know if what I’m doing is good enough or the right thing at all. I hate not knowing if I’m on track. Writing gives me anxiety. I just want to run and hide when I think about it.  What else challenges……

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